DERRICK FELDMANN

Derrick Feldmann is a sought-after speaker, researcher and advisor for cause and corporate social responsibility engagement. He is the lead researcher of the Millennial Impact Project, a multi-year study of how the next generation of supporters and consumers engage with causes. The annual Millennial Impact Report is cited regularly by such outlets as Forbes, TIME, The Wall Street Journal and Fast Company.

Derrick is president of Achieve, an agency for causes specializing in cause engagement and market research based in Indianapolis and West Palm Beach. Derrick founded Achieve to help causes and companies address their most pressing issues as an advisory, through audience research (internal and external) and with data-driven awareness/fundraising campaigns. Derrick is the author of Social Movements For Good: How Companies and Causes Create Viral Change and co-author of Cause for Change: The Why and How of Nonprofit Millennial Engagement.

Derrick is on the Leadership Faculty of the Points of Light Corporate Institute, a guest lecturer for the School of Public and Environmental Affairs at Indiana University, and a member of the advisory boards of the Ad Council and Truth Initiative. He is a board trustee for Learning to Give and on the board of visitors for the Lilly Family School of Philanthropy at Indiana University.

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Cause for Change – 2013

With Cause for Change, Derrick Feldmann and Kari Dunn Saratovsky created a much-needed guide for causes to engage Millennials (age 20-32) as constituents, volunteers, donors and employees. At the heart of this research-based book is the Millennial Engagement Platform, an action-based rubric that outlines how your organization must realign and reorganize to respond to this rapidly growing cohort. Cause for Change:

  • Examines how Millennials communicate, volunteer, take action, influence their peers and choose to give their time and money.
  • Explains how Millennials view their role in the workplace and how their ideas are already reshaping nonprofit culture from within.
  • Profiles Millennials-turned-dynamic leaders who have created and managed movements.